“It’s not a question anymore about whether and when to adapt to sustainable market developments. Instead, it’s a question about what can you do already today to harness new, sustainability-focused opportunities and how to lead into the future. I personally believe that sustainability is becoming the new defining criteria by which the success of any brand, organization and leader will be measured.”
– Nadine Bruder
Founder, JUST DAMN RIGHT
Power of the Hybrid
JUST DAMN RIGHT is a hybrid platform at the intersection of sustainability-led investing, culture and education. It’s founded by award-winning strategist Nadine Bruder and is backed by an international network of experienced entrepreneurs, sustainability experts, investors, scientists, advocates, creatives and analysts.
Some founded own companies, some are working at top tier law firms, innovative companies and startups, philanthropic foundations or at investment firms. Rooted in the digital economy and in the traditional manufacturing industries, applying the business mindsets and best solutions of both is wired within us.
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JUST DAMN RIGHT’s consulting arm helps companies embed into sustainability and innovation, and creates opportunities for them to expand into new strategic arenas of business impact.